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| Moses Wong |
Brand Identity
I designed the brand identity for Kyoto City in my second year course in community college.
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| The logo is formed by “京” (Kyoto), and other characteristics of Kyoto city e.g. torii, circle and plants. |
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| I chose dark blue and dim gold as the main colour scheme in order to represent the city’s decency and tranquility. |
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| The visual system of the application use the colour palatte mentioned above in gradient to express the atmosphere of Kyoto. |
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| The applications are mainly traditional Japanese daily essentials, as souvenirs to the tourists. |
Infographic
This infographic tells the changes of my community within 50 years, and the standard of living of the residents.
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I illustrated some
symbolic buildings and some statistics that can indicate the change in the community throughout the years.
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Typography
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This project is about typography of a movie. The first 3 tasks focus on the structure, grid and hierarchy.
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The following tasks focus on the letterforms and typographic expression.
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| A poster to conclude the movie. |
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Typographic logo for a song: The title “鶴頂紅” (toxic arsenic), has a piercing, pointy structure representing the bitterness and the pain.
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Publication Design
A movie-themed magazine named “Montage”.
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Cover story is about the 30th anniversary of Back to the Future. Columns are about technology trends, music and culture.
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Digital Imaging
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This set of posters is designed for a virtual jazz concert, created by freely hand-written title and illustrations.
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Web Design
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A functional bohemian-themed online shop. The subtle use of
patterns and illustrations helps me building a folk style layout.
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I used
the patterns on the clothes as a frame of information so that the information
box is more relatable to the pictures.
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Posters for the 35th Hong Kong Film Awards Presentation Ceremony
I participated in an open competition of poster design for the 35th Hong
Kong Film Awards Presentation Ceremony. The theme for this years is “Forever Young”, and I chose the colour gold as a symbol of youth.
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I designed
several layouts but the competition only accept one submission.
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Photography
Photography is one of my most interested areas and I enjoy taking photos
through different means e.g. film, pinhole. I even looked into darkroom to
have a better understanding of the theory of photography.
| The view of the overcrowded Hong Kong. Photography enables me to explore and understand my city more than I thought. |
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Through photography, I can capture the the view of my surroundings, wishing it could become a historical record.
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| Japanese garden at Daitoku-ji, Kyoto. |
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A portrait of a small local grocery store owner,
who closed down the store at the end of the lease.
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I drew a portratit of an old man in my community and paste it on a photograph, in remembrance of him and other homeless people.
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Other Links
Instagram: www.instagram.com/mr.5willow



















